Social Pop™ is an app in Merchbot™ that provides the visitors to your storefront with a veritable barrage of social proof.

Research shows that a lack of social proof is detrimental to converting visitors into paying customers. This is as true for physical stores as for online stores, and the remedy is the same: make sure the customer knows that other people have visited and are continuing to visit the store to purchase products!

The cutting edge technology under the hood of Social Pop™ ensures the right hints are dropped in the right way. Social Pop™ is deseigned to be a true fire and forget solution.

Social Pop™ looks at the data of your store and uses some advanced algorithms to decide which parts of the data is worth showcasing on your storefront. Examples are:

"John Doe bought this handbag yesterday"

- or -

"This handbag is selling out! Get yours before it is too late"

NOTE: All the apps in Merchbot™ go to great lengths to keep your data private and anonymized. We will anonymize and reduce accuracy of data while still remaining truthful to the customers.

While getting social proof right can be tricky, Social pop™ will make it as easy as it will ever get. By automating all the crucial decisions that makes it work by "just doing the right thing™", a lot will already have been done for you by simply installing Social Pop™.

This leaves you free to think about the next important stuff that will make your effort especially worthwhile:

• Generating media mentions

• Generating expert testimoials

• Generating SoMe presence

Social pop™ is there to guide you through these steps as well.

Social Pop™ is all about the message, and less about the delivery mechanism. The quality, consistency and communicated values in the message is much more important than it's presentation.

Social Pop™ uses a continuously adapting smart algorithm to control the narrative to ensure that the customer feels confident that your store is a bustling place.

In the future our pop engine might include other ways of relaying the message.

Social pop™ includes a comprehensive arsenal of short and effective hints to nudge customers' perception of your storefront.

Visitors will have no choice but to feel that your store is a busy thriving place where they can enjoy making a purchase.

Exemples hints are:

• products that were bought recently

• products that are selling out

• products that have sold out

• expert testimonials for products or the store/brand itself

• media mentions of products or the store/brand itself

Social Pop™ inherits all the good qualities of Merchbot™.

See the complete list of qualities inside Merchbot™.